MICHAEL AKANDE

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Verisk Analytics Web Development

• Client : Verisk Analytics
• Date : July 2014
• Category : Web Development

In 2014 the web team at Verisk Analytics was preparing for a major digital rebranding.  Due to a corporate merger and multiple system integrations a new website and intranet was needed.   I joined the web team as a web producer responsible for coordinating the efforts of multiple designers and developers to migrate content from their original static html website to the new branded Joomla CMS powered corporate website.

The challenge was to rebrand and migrate all content within 4 weeks. I worked on all visual aspects of the website migration, including developing html template, style sheets, video and images.

SEO - Search Engine Optimization, customized all the title tags and the meta description tags, determined the keywords and focused and used them throughout the content, keywords were used as file names, made sure keywords were used for links and that every page had at least three keyword phrases and XML site map, uploaded images and programmed Joomla CMS to display images throughout all branches, helped to set up landing pages for marketing campaigns.