Details
Rae Francis Spring 2014 Collection Video
- Client : Rae Francis
- Date : January 2014
- Category: Video
I have had the opportunity to worked with my friends Ariel Lilly and Christina Coniglio from Rae Francis on multiple digital web projects. This current project, that I was very fortunate to be a part of, is the Spring 2014 Collection video.
The staff at Rae Francis was preparing to update their Fashion website over to the new spring season and required assistance with producing a video highlighting the new spring 2014 collection. The final product had to be engaging and tell a powerful story of people enjoying life and having fun. Viewable and streamed from the home page and the Spring Collection section of the website.
As the web producer I worked on all visual aspects, shots and edits of the video from concept to realization, creating the initial style frames, workflow and storyboards.
